Business plan: One 2500-word written report to present, evaluate, and justify the design and foundations of a new venture in the cultural and creative industries.
There is no template for the report, but it needs to address the following topics:
• Executive summary
• Key product/service and customer needs it addresses
• Marketing plan with specific customer targets, relationships, strategies, and core messages
• Production, distribution, and reach
• Key resources and how they will be managed effectively (including human resources and leadership style)
• Key partners and suppliers
• Strategic advantages and competitive analysis
• Financial feasibility and viability – fully developed costs structure and revenue streams
• Contingency planning, including indicators of mission drift
The items of this business plan have been allocated:
The business plan idea is to set up a company or studio. The goal is to design a mobile app that can perform screen projection through the phone’s built-in camera. That is to say, with this app, people can cast screens anytime and anywhere, such as speaking, or watching and sharing video clips. Especially suitable for workers to report in their daily work.
