Navigating through the New Global Landscape and Expanding Internationally
Read cases, answer the questions listed below, and the going global questions from the attached articles. Use attached resources to support. Each section should be 2-3 paragraphs.
1-Case: Harley Davidson: Internationalization in the Trump Era (only use the data in the case)
-How does foreign policy affect business in general and international expansion in particular?
-What approach would you recommend Levatich take in order to grow sales and increase the stock price?
-What is your 2-year forecast for Harley-Davidson in terms of stock price (2018-2020)?
2-Case: Go Global — or no?
-Does DataClear really need to go global? Please explain your answer.
-Should it instead expand into different domestic markets? If so, which ones?
3-Going Global – Expanding Internationally
-Why do companies internationalize? Does it make sense for all firms to go global?
-The article by Alexander and Korine strikes a cautionary note to going global.
-They argue that managers need to do a cost-benefit analysis and ask themselves whether they possess the capabilities to expand internationally. Do you agree with their assessment? Why or why not?
-How did Netflix do it (internationalize)?
-What have you learnt in these articles that would enable you to make a strategic recommendation to your company’s management team?
