Case Study: Closet Concepts
“Good point,” noted Tatar. “Partnering with the right provider could be the ideal solu-tion. They can serve CCL customers effectively without busting our budget” “I need to know more about these so-called 3PL experts,’ replied Sheahan. “Gather some information and bring it to our late afternoon session” With that statement, she got up and left the meeting.
CASE QUESTIONS:
1.What roles can 3PL play in the CCL e-commerce initiative? Is it a viable alternative to Sheahan’s private fleet/pool distribution strategy?
2.What type of 3PL service provider is best suited to serve the CCL e-commerce customers? Why?
3. Should Howard and Tatar consider the use of an integrated 3PL? Why or why not?
4. If CCL decided to add installation services to its e-commerce initiatives, what types of 3PL service provider should be used? Why?
