Describe the industry that you plan to focus on for your assignment and key topics covered in the module related to the industry.

Learning outcomes assessed within this piece of work as agreed at the programme level meeting On the completion of this module you will:

Knowledge outcome –

be able to synthesize and critically examine a range of contemporary issues in management from a variety of theoretical and practical perspectives

Intellectual/transferable skills outcome –

be able to apply evidence-based research and demonstrate criticality  to a wide range of issues in Management and make recommendations for organisations and Continuing Professional Development.

One-page description of industry using sources from Horizon Scanning Tracker (500 words) (0%)

Summative Assessment – An individual management report (3,500 words) (100%)

Assignment Scenario

You have made it through to the final graduate selection event for a large organisation from ONE of the following industries or relevant subsectors:

Hospitality including Travel & Tourism
Manufacturing including Automotive
Professional services eg Accounting, Law
Government
Banking and Finance including Insurance
Media and Entertainment
Technology eg Software, Hardware
Construction and Infrastructure eg Buildings, Roads, Rail
Energy eg Oil and Gas, Electricity, Renewable
Fast Moving Consumer Goods eg Fashion, Beauty

For your interview you are required to prepare a report on your views of contemporary issues related to management within the industry. This employer is looking for evidence of knowledge of relevant issues in their industry and their management implications. In addition, your response needs to consider what this means to you and your own career.

Formative Assessment (350 – 500 words)

This is an exciting opportunity to engage with topics related to an industry you are interested in. In order to provide feedback on your work before you write the summative assignment there is a formative task to ensure that you are engaging with the topic and with good quality sources.

The task requires you to produce a summary of the industry:

Describe the industry that you plan to focus on for your assignment and key topics covered in the module related to the industry.

Draw on the information sources you have found from your Horizon Scanning Tracker. e.g. McKinsey, PWC, EY plus articles from reputable industry related websites. Include your horizon scanning tracker.

This task covers two key elements of your summative paper and should demonstrate your understanding of the key concepts and issues in your industry.

Instructions for Summative Assessment

Your assessment for this module takes the form of a 3,500 word management report.

Prepare a management report that applies horizon scanning techniques to examine an industry of your choice. You will need to identify the relevant contemporary issues that affect that industry. Use the following subheadings for your report.

Section 1 – Introduction (10%)

Describe the industry and what is happening within it. For example, is the industry expanding or contracting, what are its biggest challenges, are there any new entrants etc.

Draw on sources from your Horizon Scanning Tracker.

Section 2 – Technology enablers and innovations (25%)

Identify which enabling technologies and innovations are making more impact on your industry. Why is this happening?

Draw on thought leadership articles/ reports from companies like IBM, Deloitte, McKinsey and ensure they are included your Horizon Scanning Tracker.

Section 3 – Analyse the industry through three lenses discussed in class (40%)

Future of consumption
Future of enterprise
Future of work

In each section, draw on the research discussed in the module. Use concrete examples of relevant companies to explore how companies are reacting to issues.

You must include your Horizon Scanning Tracker in your appendix to evidence sources. You should include an evaluation of those sources.

Section 4 – Your views (10%)

What are your views about how changes within the industry will impact you and your career? Would you want to work in the industry? If so, why or why not?

Given what you know, what is the contribution you could make to your chosen industry?

Presentation and referencing (15%) –

Writing of this paper requires significant amounts of citations and referencing and so you must demonstrate this skill throughout the paper.

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