How do retailers employ disruptive technologies for customer acquisition and retention processes? Use academic journal articles and reputable business publications, and examples to support your claims.

Assignment Instructions: Create a one page essay plan on the given question.

(roughly 500 words, 550 max.)

Essay Question :

How do retailers employ disruptive technologies for customer acquisition and retention processes? Use academic journal articles and reputable business publications, and examples to support your claims.

What needs to be included in the essay plan:

1)The topic title

2)The structure of the essay. Must show the ideas, themes, theories, and concepts relevant to the Assessment.

3)Include the headings and subheadings

4)The main theories and examples that you will include in the essay.

5)List eight references that you will be using, including the key articles.

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