A. Compare and contrast clinical versus actuarial prediction. Be able to describe what both entail and provide detailed examples of how you would use clinical prediction methods to decide upon who your best friend should date. Describe how you might use an actuarial prediction method to describe who your best friend should date. Conclude your […]
Recommend a new product or service line and developing a brief marketing plan to launch the new product or service line in the stores of the same company that you selected. This assignment provides you with an opportunity to demonstrate the achievement of the following course learning outcomes: Comprehend the components of an organization’s marketing […]
“Don’t Mess with the Queen of Social Media” Review the Case “Don’t Mess with the Queen of Social Media” on page 221 in The Practice of Public Relations, Ch. 10, and use the questions at the end of the chapter as a basis for your discussion. Describe what PR recommendations you would have for Taylor […]
You are responsible for the marketing of a new Louis Vuitton jacket in a geographic market of your choice. Discuss the types of risk that consumers may face when they consider buying your product, the ways that these risks could be mitigated and come to a conclusion as to which risk is the most severe. […]
Marketing Presentation For this assignment, you will be taking on the role of marketing manager for the organization that you researched in Unit VI. Within that role, you will need to present the marketing plan that you completed in Unit VI to the marketing team. This will require no additional research, but you will be […]
Discussion Part I: Discuss how the concepts in this course can be applied to real-world situations and can increase your chances of career or life success. Part II: On-ground retailing has experienced significant difficulties of late with many closing their doors. Select one that has either closed or is still open, and discuss the issues […]
QUESTION Marketing Management in Action: Individual Reflection This is component to be written by yourselves and not as part of your group. The word count for this component is 2000 words (excluding references). Task: Consider and critically reflect on your own consumption patterns over the last 12 months in relation to you what you consider […]
Consumer Behavior A written overview/research document that aligns key concepts in consumer behavior to the current marketing and purchasing climate that we are experiencing as a result of the pandemic. The written analysis should: 1. Be focused on current consumer behavior trends happening right now. 2. Analyze a minimum of five key concepts from the […]
Marketing Creativity and Innovation The individual assignment requires you to synthesise and evaluate trends and needs in the market to design creative and innovative value-added marketing solutions. It assesses your ability to analyse marketing problems, develop critical thinking and apply insights to design innovative solutions. It supports your employability by promoting engagement with and global […]
To complete this module, you need to choose one topic from the below: 1. Critically evaluate the strategic model `SOSTAC’ (Situational analysis, Objectives, Strategy, Tactics, Actions & Control) in relation to the strategy of a company or organisation of your choice. 2. Critically analyse the product portfolio model 13CG Matrix’ (Question marks, Stars, Cash cows […]
