Marketing Archives - Page 57 of 113

Create a strategic marketing plan for an organisation of choice using a planning framework such as SOSTAC and a range of appropriate marketing frameworks and tools.

Posted on October 29, 2021 by Ambrose

Assessment :Strategic Marketing Plan (10 pages) Heading : Create a strategic marketing plan for an organisation of choice using a planning framework such as SOSTAC and a range of appropriate marketing frameworks and tools. Length: 10 pages Rationale: Using an accepted planning framework to show the students’ ability to apply theoretical frameworks and write a […]

Analyse whether the consumer motivation of online shopping during the COVID-19 become permanent- International luxury goods in China.

Posted on October 29, 2021October 29, 2021 by Ambrose

Consumer motivation of online shopping Analyse whether the consumer motivation of online shopping during the COVID-19 become permanent- International luxury goods in China.

Choose business or consumer services from above.Provide a synopsis of your research on the Internet regarding any competition.

Posted on October 29, 2021 by Ambrose

Description • Choose business or consumer services from above. • Provide a synopsis of your research on the Internet regarding any competition. • Explain why they might want to add services to their business. • Using the marketing mix, provide the 4 Ps of this new consulting service for home or office, developing the particulars […]

In your opinion, what elements of the Molson Canadian Global Beer Fridge campaign have made it such an enduring success over the years? What is your biggest learning ‘take away’ from the Global Beer Fridge campaign?

Posted on October 29, 2021 by Ambrose

Discussion : Global Beer Fridge The purpose of this discussion is to reflect on your learning and to further your understanding of the important elements of event marketing execution. 1. Conduct online research What can you find online regarding the Molson Canadian Global Beer Fridge campaign? Reflect on the history of the experiential/special event campaign. 2. Post your […]

Reflect on what you have learned about PR and CSR Consider today’s business environment, including the increasing importance of CSR.

Posted on October 29, 2021 by Ambrose

Integrated Marketing Discussion : Future of PR The purpose of this discussion is to help you better understand PR’s role and how it allows companies to inform customers and employees while exploring the complex relationship between corporate social responsibility (CSR) and PR. 1. Reflect on what you have learned about PR and CSR Consider today’s […]

Based on the information provided in the video case, do you consider Mary Kay to be a global brand? Explain your point-of-view.

Posted on October 28, 2021 by Ambrose

Mary Kay Case Discussion (International Marketing) Instructions Mary Kay, Inc. initiated operations in India in 2007 with a full marketing launch in early 2008. By 2009, the company was offering 90 products in India through its direct selling organization composed of 4,000 independent sales representatives. This video case features Mary Kay executives offering different perspectives, […]

You are the Director of Commercial Development for X corporation.Decide if there is an untapped, profitable market for a new product idea.

Posted on October 27, 2021 by Ambrose

Advance Market Research Description Project Goal: New Product Development You are the Director of Commercial Development for X corporation. Your job is to decide if there is an untapped, profitable market for a new product idea. Examples of acceptable topics include: New product New untapped market Geographical expansions

Describe how you will reach your target market. What is your distribution plan? Do your customers come to your brick & mortar store? Are you online? Be specific and detailed.

Posted on October 27, 2021 by Ambrose

MARKETING ANALYSIS PROJECT Evaluate the market you have chosen to pursue. Primarily, you will create an advertisement that follows your research regarding the existing (or potential) market you plan to enter (or create). Also, you must define the customer you hope to serve. You should have a pretty good idea of who the customer is […]

In 1-3 paragraphs, explain how the company might better market themselves to CDD consumers even though their product does not relate to a chronic disease or disability.

Posted on October 27, 2021 by Ambrose

More times than not, when doing business with a CDD consumer, the product being bought is not related to the chronic disease or disability. In this assignment, you will consider marketing a non-CDD product to consumers with CDD. In particular, you will review a current brand’s efforts and suggest possible changes. STEPS 1. Select a […]

According to our readings, are the Nashville Predators well publicized? Identify three concrete examples from your readings that either prove or disprove your position and provide supporting links when possible.

Posted on October 26, 2021 by Ambrose

Nashville Predators Google the Nashville Predators and study their online presence. According to the Module 4 reading assignments, public relations and publicity are a major part of advertising. According to our readings, are the Nashville Predators well publicized? Identify three concrete examples from your readings that either prove or disprove your position and provide supporting […]

Essay Quoll

Category: Marketing

Create a strategic marketing plan for an organisation of choice using a planning framework such as SOSTAC and a range of appropriate marketing frameworks and tools.

Analyse whether the consumer motivation of online shopping during the COVID-19 become permanent- International luxury goods in China.

Choose business or consumer services from above.Provide a synopsis of your research on the Internet regarding any competition.

In your opinion, what elements of the Molson Canadian Global Beer Fridge campaign have made it such an enduring success over the years? What is your biggest learning ‘take away’ from the Global Beer Fridge campaign?

Based on the information provided in the video case, do you consider Mary Kay to be a global brand? Explain your point-of-view.

You are the Director of Commercial Development for X corporation.Decide if there is an untapped, profitable market for a new product idea.

Describe how you will reach your target market. What is your distribution plan? Do your customers come to your brick & mortar store? Are you online? Be specific and detailed.

In 1-3 paragraphs, explain how the company might better market themselves to CDD consumers even though their product does not relate to a chronic disease or disability.

According to our readings, are the Nashville Predators well publicized? Identify three concrete examples from your readings that either prove or disprove your position and provide supporting links when possible.