When opening a new ice cream store in your hometown, how would your advertising messages differ from one generation to the next? Describe in detail how you would create appeal to each of the groups.

Create and post an initial thread that addresses the following questions or issues: The text defines the “marketing concept” and the “4 P’s.” In your own words, explain both of these concepts, detail why both are important to a marketing plan. Define “marketing” and “sales” and explain how they are different from one another, and […]

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