Define the key customer segments and critically analyse and evaluate their different needs.

You are to research a tourism organisation’s product or service of your choice and produce a 6-minute 40-second Pecha Kucha (see below for what it is) presentation based on the following: • Aim and objectives of your presentation • The product or service: Introduce the product/service and then analyse the markets in which it competes. […]

Reflect on any market research you come across with regards to the product/service. Define the key customer segments and critically analyse and evaluate their different needs.

Pecha Kucha On tourism organisation’s product or service. Assessment Task: Individually you are required to present a 6 minutes and 40 seconds Pecha Kucha (20 slides of 20 seconds). Depending on government restrictions this will either be in class or online. Assessment Instructions: You are to research a tourism organisation’s product or service of your […]

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