Do you have enough information now to make the decision to pursue this opportunity? What other information do you need in order to assess whether this potential opportunity might be worth pursuing?

Your boss has asked you to brainstorm growth strategies for the corning year, and has specifically asked that you evaluate the profitability of extending the frozen pizza line to include more varieties. He is wondering if there may be opportunities in the marketplace that have not yet been addressed by any currently existing product offering. […]

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