Provide recommendations on appropriate service recovery techniques and how customer satisfaction can be improved upon based on the findings of the research.
Interactive services marketing Coursework Brief This coursework involves developing a 3000-word written report analysing a service organisation in relation to critical incidents/service failure. Task Brief 1. Select a service company operating in one of the following industries: Fast food company Transportation Personal grooming Education Financial services Telecommunications Eddie Stobart is a global transportation company providing […]