Estimate the average number of new subscriptions for a month in which 2,000 hours were spent on marketing. How would you communicate that this is an estimate?
Managing Subscriptions at London Today (25%) London Today is a growing online newspaper that has been offering trial subscriptions to potential customers. To ensure that as many trial subscriptions as possible are converted to regular subscriptions, the London Today marketing depart‐ ment dedicates many hours on marketing efforts geared towards these trial subscribers. A team […]