Select a catchy tagline used by a company similar to the brand you picked for your Project. Explain how it identifies the brand’s unique selling proposition and differentiates that brand from its competitors
“Just Do It.” A tagline is the key phrase used repeatedly throughout your advertising campaign that denotes the unique value of your product to the target market. Soon after IBM released its “Think IBM” campaign, Apple began using the “Think Different” tagline that distinguished the computer’s user-friendly but powerful attributes. Taglines are memorable. When I […]