Analyze the principles, theories, concepts and dynamics of marketing;develop planning, research, analytical and problem-solving skills through case studies of real business situation;
•Clear essay structure where the body of analysis addresses all topics listed below in thequestion. •Use the appropriate concepts, theories, and models to support your statements. Use alsofacts and figures when necessary. •All answers must be supported with relevant academic underpinning.Grading60% of final mark •Your knowledge and understanding should provide a basis for originality […]