What comes to your mind when you hear the word brand? In this discussion you will share your thoughts about a favorite brand of yours and why you chose the brand. Also, you will discuss how the emotional connection with a brand develops.
1-1 Discussion: Your Favorite Brand In this discussion, you will first introduce yourself to your peers. Tell us a little about yourself. You are also asked to share your thoughts on the importance of brands to you as a consumer. What comes to your mind when you hear the word brand? In this discussion you […]