How will you protest or support an issue?
Boycott / Buycott Action Project
HOW WILL YOU PROTEST OR SUPPORT AN ISSUE?
What are chain stores, restaurants, services, brands, or products to which you or your family are loyal? What core value you want your dollars to support in buycotting”?
What are some “deal breakers” that would cause you to boycott a company?
1) Brainstorm companies to investigate.
•Jot down four national stores, restaurants, services, brands, or products to which you or your family is loyal, frequent customers
2) Find first quality news article.
•Ensure it covers a recent value-based choice or action the company has made
•Create a citation for it and save
•Explain below in a few sentences why, from your initial findings, you are moved enough to write this company and tell them how you agree or disagree with this choice
ACCREDITED Ad-
Find two more quality news articles.
•Ensure they further discuss the recent choice or action the company has made
•Create a citation for each and save
•Explain two different reasons why you are outraged enough to boycott or thrilled enough to “buycott” this company
Reason #1: Reason #2: 4)
Find an address.
•Find and save the most viable recipient and address (snail mail, email, or web form)
5) Write business letter.
•Format letter according to proper business letter rules, format envelope properly if snail mailing
•Make a clear, supported argument about your outrage or praise for the company’s choice or action and your planned action to boycott or “buycott” them as a result
•Balance respectful and formal tone with personal voice
