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Tag: Social Media

What if it meant the result would be different and the impetus for aid for the region would not have existed? Is it justifiable to not intervene if it brings greater awareness to a problem or issue?

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Media Ethics 1. Who is Kevin Carter and what is he know for? 2. What ethical controversy surrounds one of his pictures? Name the picture and describe the controversy. 3. Do you agree with his actions? Were his actions justified? Were they ethical? 4. Would you have handled the situation differently? If so, how? 5. […]

Describe the implications of using reciprocity as a measure of the quality of your relationships with others on social media. Describe what type of impression you believe a profile image makes across various platforms and why the social media identity you choose to convey matters.

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For this journal activity, you will respond in 3 to 5 sentences to each of the following rubric criteria: Describe the implications of using the experiences and outcomes that a person chooses to post about on social media as a measure of your sense of adequacy. Describe the implications of using the attitudes and abilities that […]

How can something that is supposed to connect us leave us feeling so disconnected?

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Overview If you’re anything like the average user, you might describe your relationship with social media as complicated. On one hand, your engagement in educational, awareness-raising, social-media groups and communities can have an empowering impact on your life and the world around you. On the other hand, you have witnessed people using social media as […]

What travels faster – fake news or the truth? How does that happen? Is there an example you can cite to illustrate that. What is the network effect? What is “lift” in marketing terms and why does the author impress this as important? What is personalized mass persuasion?

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Read the book attached, and then listen to the following podcast: https://podcasts.apple.com/us/podcast/the-digital-insider-with-sinan-aral/id1626677736?i=1000585444737 Answer the questions below: According to the author what is The Hype Machine? The author speaks to the good, the dangers and our role in social media. Summarize what they are. What travels faster – fake news or the truth? How does that […]

Based on their social media, how would you describe the company? How is the company trying to portray itself on social media? Are users interacting with the company on social media? If so, how are they responding?

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Pick a company that uses social media as a marketing and branding tool. Review at least three social media accounts your company of choice uses and assess the following: Based on their social media, how would you describe the company? How is the company trying to portray itself on social media? Are users interacting with […]

What do you think the news media’s responsibility is in providing accurate information to the public?What role do the following play in contemporary American society?

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Social media platforms and other technology have revolutionized how we communicate with one another and how news is delivered. Unfortunately, social media platforms, and even some news outlets, contain misinformation. In this assignment, you will investigate the role of social media in American news media. You will also reflect on these organizations’ responsibility to provide […]

What was helpful to you during the process of organizing the PowerPoint presentation? What did you find constructive in the process of designing the PowerPoint slides? What was instructive regarding the process of taking your notes and turning them into a lesson you taught to the class using the PowerPoint?

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Lesson Link (Word doc): Week 8 Assignment Template Download Week 8 Assignment Template Introduction Instagram, Snapchat, and Facebook are undoubtedly dominating the world of online social networking, and the willingness of many users to self-disclose personal information ranging from moods to religious affiliation, relationship status, and personal contact information has led to an increase in […]

Analyze how the company used different strategies for different platforms.Appraise the company’s social media community and their engagement in it. Compare and contrast the company’s use of each platform.

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Overview: This milestone will help you complete critical elements I, II, and III of Final Project II, which focuses on Maersk Line’s highly successful social media marketing campaign. Prompt: To complete this assignment, analyze the Maersk case study for the critical elements below, and then compose a paper that addresses the questions and concepts. Be […]

What recent marketing communication have you found to be particularly interesting – something that made you want to learn more about a product/service or you wanted to buy? Did you buy it?

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What recent marketing communication have you found to be particularly interesting – something that made you want to learn more about a product/service or you wanted to buy? Did you buy it? What was it about the method of delivery–TV ad, social media, promotion, sponsorship, etc.–that attracted your interest? Although marketing communication has clear benefits, […]

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